Nvidia Reveals RTX 5090: Good and Bad News on Pricing and Availability

At the CES event in Las Vegas, Nvidia revealed its long-anticipated RTX 5000-series graphics cards, including the RTX 5090, 5080, 5070 Ti, and 5070. While the announcement excited many, there’s a mix of good and bad news when it comes to pricing. Let’s break down what we learned about these new GPUs and their impact on the market.

What Did Nvidia Reveal at CES?

Nvidia’s RTX 5000-series lineup includes four models:

  • RTX 5090
  • RTX 5080
  • RTX 5070 Ti
  • RTX 5070

All four cards are set to be available starting this month, with the company highlighting performance improvements and new features.


How Much Do The RTX 5000 Series Cost?

When it comes to pricing, Nvidia’s new cards are a mixed bag. Some models are more affordable than their predecessors, while others come with a higher price tag. Here’s a breakdown of the costs:

  • RTX 5090: Priced at $1,999, the RTX 5090 costs $400 more than the RTX 4090 did at launch.
  • RTX 5080: This card comes in at $1,399, which is $200 less than the RTX 4080’s launch price.
  • RTX 5070 Ti: With a price of $699, it’s $50 cheaper than the RTX 4070 Ti.
  • RTX 5070: Priced at $549, this card offers a $50 price cut compared to the RTX 4070.

How Does This Affect the Graphics Card Market?

For AMD and Intel, this announcement likely wasn’t what they were hoping for. Both companies have been focusing on the mid-range and low-end market segments, emphasizing value to challenge Nvidia’s dominance. The price cuts for cards like the RTX 5070 are likely to put pressure on competitors, especially considering Nvidia’s continued lead in the high-end GPU market.

On the flip side, the RTX 5090’s $1,999 price tag will definitely keep it out of reach for many consumers, leaving room for competitors to focus on the high-end as well. However, with price drops for several other models, Nvidia seems to be responding to pressure from rivals while keeping its premium options for enthusiasts.


What’s Next for Nvidia?

Nvidia has yet to announce any cards below the RTX 5070, so the lineup appears to focus on higher-end and mid-range users for now. With the launch of these new GPUs, the battle for graphics card market share is set to become even more interesting over the next few months.

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